4 Ways to Recruit Like Facebook
Some organizations are able to attract and retain top talent far better than their competition because they do basic things really well – below are four simple things Facebook does to attract top talent to work for them and specific actions your chapter can take to do the same:
They Have High Expectations
Facebook makes it very clear that they hire people who enjoy building things, are never satisfied with the status quo, are always trying to improve, have a creative drive and want to make an impact. This sends a clear message to potential candidates that it isn’t worth applying unless you have exceptional talent while simultaneously being attractive to highly-talented individuals.
What are your organization’s high expectations for potential members and how will you make those expectations very clear to all candidates?
They Have a Detailed Process
Facebook has a detailed interview process to gauge the talent and cultural fit of their potential employees. Their steps include a phone interview to assess professional experience and passion for the company, a technical phone interview to assess talent relative to the position, an on-site interview with an office tour and then multiple interviews specific to the department the candidate is applying to. Great recruiting organizations have a detailed process that gives them virtual certainty whether or not the candidate is the right fit for the organization.
What steps must a potential member go through in order to be offered a bid into your organization? How can this process be replicated over and over again to continually choose the best possible candidates?
They Ask Great Questions
Facebook asks candidates a variety of hypothetical scenario questions and logic questions to evaluate how they will act and the way they think – all of which are done to determine if they are a fit for the organization. An example of a popular interview question is “On your very best day at work — the day you come home and think you have the best job in the world — what did you do?” which gives the interviewer an idea as to how driven the individual is, a key characteristic they are looking for in candidates.
What thought-provoking questions can your organization ask to determine important insight into a potential member?
They Find People Who Fit The Mission
Facebook believes that if you don’t share the common values that drive the rest of the team, it probably won’t work out. They are focused on finding people who are deeply invested in the company and are committed to the company mission “to give people the power to share and make the world more open and connected.” Facebook looks at the world and sees more than 5 billion people who are not connected through their platform, which means a lot of work is yet to be done and it will take exceptional people to achieve the company mission.
What is the mission of your organization and how will you evaluate if a potential member fits it?
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